Regional Owners of RE/MAX Argentina
Sebastian Sosa, director general of RE/MAX Argentina, began to think to bring RE/MAX to Argentina after working for a time within the company in the United States as a successful agent associated. To realize that the same company operated in cultures similar to Argentina, he thought that it was necessary and important to position the brand and this innovative concept in its country of origin.
RE / MAX Argentina is the fastest growing region in Latin America. In the first seven months of this year they have increased by 118 agents, thus reaching a total of 377 agents in their country.
What have they done to achieve this phenomenal results? The key is the leadership of Sebastian and Dotti, who Sir Ernest Shackleton-style, lead their team with a combination of vision and management. They have kept a strong focus on franchise sales, recruiting, and servicing their agents. They also capitalize on the RE/MAX brand and the systems and tools that RE/MAX provides. In addition they have developed business models that suit their country. Sebastian and Dotti are making of RE/MAX in Argentina what Dave and Gail Liniger made of RE/MAX in the United States – more than a real estate franchise system it is a system to improve people’s lives.